‘Digital gold’: Visa bets big on cryptocurrency

‘Digital gold’: Visa bets big on cryptocurrency

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Visa CEO Al Kelly detailed the card brand's push to take advantage of trends such as central bank digital currencies and financial inclusion.

Visa is working with central banks on CBDC policy and is advocating for public-private partnerships to support CBDCs, a model that many digital currency experts believe will be the prevailing model, particularly given the complex work required to digitize currency in different nations. Visa has filed a patent application for technology that would support connections between financial institutions and central banks.

"Central bank digital currencies could end up being quite valuable in countries where the infrastructure is unavailable or limited," Kelly, who is also Visa's chairman, said during the company's earnings call. He estimated there's an addressable market of more than 1.7 billion consumers that could be reached and suggesting there's space to expand its work with government clients.

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